Projectme

We all lie everyday, especially to ourselves. At least nine of these lies are blocking the success, the happiness, the health, and the wealth you so badly proclaim you desire. I say “we” because I have told my self (and even others) every single one of these lies many times. My clients profess these lies to me everyday, when they do, I take them through my 3 A’s Process to end self-sabotaging thoughts and beliefs. The transformations I’ve seen in confidence, clarity, worthiness, and stuck energy bring me to tears. THE CATCH. You have to be dedicated and disciplined with the 3 A’s or it won’t stick, your inner bully and ego will over rule. The first A is Awareness…becoming aware of your lies and false beliefs. We can’t change what we aren’t aware of, right? Review this list of the 10 most common lies and make a mental check of each one you have told to yourselves recently: “If I could just _______ my life would be amazing.” “If I had more time I would do _______.” “If I say or do _____ people will think I’m _

Instead of asking yourself if your feed is pretty and perfectly curated, you should be asking yourself, “will this image convert into cash?” Recently one of my clients who is an aspiring Wellness Coach was holding herself back from going ALL-IN on her business because she didn’t have fancy edited photos for her feed. I got all fired up and said, “screw the pretty, that shiz is played out, let’s focus on branding that brings in the money!” Yes Polly the Influencer has a beautiful dream-like feed with photos of her frolicking on beaches across the world (in skimpy white bikini causally holding a celery juice), but that doesn’t really matter if you are trying to build a brand. If your images are just pretty and they don’t help anyone or make any money, then you have a glorified hobby not a business. In case you haven’t noticed, 90% of my feed contains really helpful, inspiring, and informative infographics….the high vibe “influencer quality” photos of me actually convert significantly lower than the pretty pictu

I should be dead. Around 5.5 years ago, on my birthday, I was at the lowest point I had ever been in my life. If you know anything about my story, you know that is saying A LOT. From the outside, my life looked fabulous. I had a couple million in the bank, a luxury townhouse in Los Angeles, had my own business, could work from anywhere in the world (and I did), had “friends,” and my sweet giant fur-baby Molly. BUT I DIDN’T FEEL LIKE I BELONGED IN THIS WORLD. I DIDN’T FEEL I WAS WORTHY OF EVEN BEING ALIVE. Truly, since we are being so raw and real here, I never felt like I ever fit in, like I ever belonged. I always felt different, but not in a good way. I did my best to survive and fit in. I wore the right clothes, took the right jobs, said the right things, had regular doctor and dentist visits, laughed at jokes that weren’t funny, and hit the gym almost every day. I felt like the living dead, just going through the motions of life with rare glimpses of happiness (never pure joy, had no idea what that was or

Your Facebook group is a ghost town leaving you frustrated, and you’re wondering how in the heck do all of these people have poppin’ online communities, “what am I missing here people?” Does that sound about right? (give or take a few cuss words) Here’s the thing, we need have to have a reality check as our brain can come up with crazy unrealistic expectations on where we are suppose to be at in our business, with our amount of followers, and all the things…most of which are NUTS. It takes years to build a flourishing highly engaged community of loyal fans. Now there are things you can do strategically to help speed up the process, but ultimately time is a major factor. So I first need you to take a heaping dose of patience. If you don’t already have another built up platform to crossover your audience from YouTube to a Facebook group or from a popular Podcast to a Facebook group, it will take longer as you don’t have any community heavily built just yet. One of the biggest mistakes people make when creating

A dangerous lie that is killing dreams every single day. What if I told you the market being “too saturated” is bullshit? Would you come up with a new story to tell yourself, or you would get mad at me and spew off all of your evidence as to why I’m wrong. Countless times I hear people who are passionate and talented stay stuck because of this lie. My heart sinks every time I hear someone tell me, “I would love to be a health coach but there are too many people already doing it.” Or, “I want to start a podcast, but everyone has a podcast now.” If you have been telling yourself this lie, let’s bury it together today. Are you really going to let the fact that many other people have gone after their dreams in a similar genre or specialty, stop you from perusing your own? Imagine if Pink, Beyoncé, or Alicia Keys decided not to pursue their singing career because there are too many professional singers already. Imagine if Oprah, Dan Rather, or Diane Sawyer decided not to pursue their journalism passion because the

Self-doubt is a fast track to failure, so why do we do it? No one is immune to self-doubt, it hits the wealthy, the famous, the spiritually enlightened, those with great childhoods, etc.. Some people end up paralyzed by it for life, and others seem unphased. One of the primary reasons it took me so long to start my personal brand ProjectME with Tiffany Carter, was a heaping dose of self-doubt. I was terrified at what people would think of me, “who does she think she is?” “I’m not pretty enough or skinny enough to be on Instagram” “will anyone really care what I have to say?” I would be lying if I told you self-doubt never shows up anymore for me, in fact it can get really damn loud when I go after something new, big, and scary. We must learn how to manage our self-doubt, since it will come up for the rest of our lives. It’s important for you to see the behind the scenes reality of successful entrepreneurs, so I brought onto the podcast one of my coaching clients for the first time ever. Courtney Baker built a

On average, people need to see your brand 5 to 7 times before they will remember it. (source: Lucidpress) These stats get into the high multiples for companies with poor quality branding. The longer it takes for a potential customer to remember your brand, lengthens the time and possibly of them buying anything from you. There are many companies who have great brand recognition, and a product or service launch still fails because the branding around it failed to connect with their ideal customer. If you’ve had a launch of any kind in your business, whether it’s for one-on-one services, events, courses, free trainings, a Facebook group, etc… and you had crappy results, first thing I want to you assess is what you named the thing and how you presented it (the wording, the look, the vibe). Two Key Common Mistakes business owners make when naming and/or describing their services and products are: Using fancy and fun words and phrases instead of using words that their ideal clients really say and think. Ie. My Un

How you squeeze your lemons says a lot about you… Are you someone who squeezes a lemon by putting in little effort, and you know you’re likely leaving some juice behind, but that little extra juice isn’t worth the extra work? Or are you someone who squeezes the crap out of that lemon, not wanting to waste a single drop of the juice or pulp? Most people fall into the first category of “squeezers.” If you knew that extra effort was the difference between you being a 6-figure earning woman and a 7-figure earning woman, would you do it then? I used to leave behind some juice in my first five years of business; I was too overworked and tired to have the energy to squeeze anymore. This was also the very reason why my business wasn’t growing, yes I made great money but not life-changing real wealth. One of the first things my long-time business coach said to me was, “if you want to be a millionaire, you gotta think and act like one.” To break down what that looks like, I brought on a 7-figure Coach and Growth Strate

“I’m sick again!!!” Like clockwork, I would get sick every time I was going after new big things in my life, both personally and professionally. Not just a slight cold sick, I’m talking full-fledge stomach flu, sinus infection, walking pneumonia, or bronchitis. I would be knocked down out of commission for a solid week (at least!). The anxiety was brutal, as it always happened right when I was building something new in my business, when I left my corporate career for entrepreneurship, launching new services/products, when I hired my business coach, and many times while I was in recovery for my exercise addiction, workaholism, and codependency. I would get so pissed as I didn’t have time to be sick, especially right then. There was truly nothing I could do but obsess, overthink, and do my best to get better. One of the first things I said to my spiritual coach 14 years ago, ( I hired him loooong before is was thing…so I literally told no one as I knew people would think I lost my damn mind) was me complaining

One key reason your Instagram following isn’t growing at a good pace is because you aren’t using hashtags strategically. Some of you may think you are using all of the “right” hashtag tricks, and getting really dang frustrated that your audience still isn’t gaining any traction….I get it, that’s how I felt my first 6 months on the Gram (which BTW was only 1.5 years ago). I said WTF after each one of my carefully crafted posts didn’t get much engagement, or they did and it didn’t help grow my following at all. At one point I thought, “Do I have to shake my bootie and show my body more to gain followers?” I wasn’t willing to play that game. Ya hear me ladies? I started to experiment with hashtags, and track my results, after much tedious effort and lots of WTFs, I cracked that damn code. There were Three things I was doing wrong: I was using hashtags waaaay too big for my small size audience. No one would even find little ‘ole me in a sea of influencers with hundreds of thousands of followers. I was selecting

I’m answering the top questions I receive on the daily, in my straightforward no BS style of course. When I get asked, “How did you become so successful and a multi-millionaire?” I get a half-smirk, half-smile across my mostly Botox’d face. Truly to answer that properly, I had to create an entire podcast dedicated to sharing success secrets, business strategies, insane stories, and unique guests. But that’s not the answer people want to hear, they want me to sum it up in a pretty purple box with a sparkly gold bow. So I’ve put together a list of 8 things that I strongly attribute my continued success to: Putting my spirituality and health as a non-negotiable number one priority every single day. Working on my abundance mindset all day long, incorporating all of the techniques I’ve learned and I’ve created on repeat. I don’t take my self so seriously (although I used to). I make even boring and annoying tasks fun…by laughing at it all, doing what I call “humorous complaining.” I have strict boundaries around

Low Self-Worth = Low Net-Worth If you have been following and listening to me for some time, you know this is a message I deliver on repeat. I will shout, write, speak, dance, and infuse this message on repeat ‘til the day I die, and even after I die, I will come back and haunt you with it. You aren’t living the abundant life you so desire and deserve because at core, you don’t believe that you deserve it 1000% I lost almost everything I had in the bank, three months after becoming an official millionaire...it wasn’t because I didn’t know how to make money, or because I wasn’t smart, it was all because I had very low self-worth. When our self-worth is low, we end up making decisions and taking actions from a low vibrational space…and therefor we end up with more low vibe circumstances, people, places and things in our lives. Who do you think has more success landing new clients and selling their offerings, someone in a low-vibrational state or a high-vibrational state? High-Vibes CAN’T BE FAKED! Believe me I

New Levels, New Devils. Scaling a business is no joke. I can confidently help you generate 100k, 250K, 500K, 1 Million in your business…I’ve rinsed and repeated this proven process hundreds of times with people in all different specialties from all different backgrounds. What I can’t do is guarantee that you will do your part. A LOT of YOU is required to start and scale your business, and as your continue to grow and your goals get bigger…a hell of A LOT more of YOU is required. There is no way around it. You want to know what the top two things are that prevents people from reaching their goals? It’s not talent, it’s not education, it’s not looks, it’s not the size of their audience or email list…. Number One: They lack the willingness and determination to stay focused on that goal, even when it’s hard AF, even when you are having a bad month, even when it isn’t fun, even when you lose money. Number Two: Not willing to invest their business, personal development, and mindset in order to grow. Basically not w

This is why your stuff isn’t selling. No one is enrolling, and your calendar isn’t full with ideal clients… First I need to say this to all of you service-based, heart-centered, driven, dream-chasers, please don’t let your lack of sales, revenue, followers, and/or clients determine IF you are meant to be following this dream of yours. When we attach our self-worth and confidence to some external factor like how many clients you have, how much money you are making, or how long it is taking for your dream to manifest, it is a set up for failure and certainly doesn’t help anyone. Tell me if this sounds familiar to you: -You get all excited about going after your dreams, whether it is starting a business, growing your business, reigniting your networking team, and you are riding high on ambition and abundance vibes for a couple of weeks. -Then after pouring your heart, soul, time and energy into ALL THE THINGS for a couple of weeks and there is ZERO or ho-hum traction….no one has enrolled, no applications have co

FU*CK IT! I QUIT! These four words have been said dozens of times over my twelve years of being an entrepreneur. Most recently, I said them right at the start of the New Year. Yes while everyone was “New Year, New You’ing” (gag) my heart got shattered into a million pieces when I suddenly and unexpectedly lost my fur-baby, baked potato, bird bean, princess, tootles, Ms. Molly. It happened so dramatically that my nervous system is still processing the event and my PTSD was heavily triggered. On top of that I was in hard-core pre-launch mode for my signature sales course, and I’m in my busy season for both of my businesses. Then just two days later Mike and I got food poisoning, which left me non-functional for 48 hours. My inbox was exploding, my voicemail was full, I had over 65 unread texts, and well over a hundred DM’s, plus a mile long time-sensitive to-do list…so I did what all seasoned mutli-millionaires do and I screamed, “FU*CK IT! I QUIT! This is just too much for me!” Every time I say it, yell it, cr

There are 5 things I wish I did differently when starting my online business, and they will for sure surprise you. Hindsight is always 20/20. I believe reflecting back on what we could have done better is important, just be sure not to dwell on what could have been (this can be challenging for me, a Virgo, Enneagram 6, INFJ). As your business coach, it is my responsibility to share with you not just what works but also what doesn’t work, and the why behind it. Your business is something that is ever evolving just like your personal relationships. You will try things and some will workout great and others not so much, plus a few epic fails. Just know this is 100% going to happen, and if it hasn’t yet, you aren’t going all-in. The first thing I wish I did differently is not focusing on how everyone else is showing up online. I wasted a lot of time and energy on studying how other female online business owners were presenting themselves online, the types of content they shared, how they dressed, etc... None of t

If your current social media audience isn’t bring home the Benjamin’s’ you need to keep reading. I know how frustrating it is to want to serve people so badly, you know you have this gift, and it feels likes no one is that interested. It can make you question your skill set, your business, and yourself. What makes it worse in when you see other people online getting tons of “likes,” comments, and paying clients doing something similar to you, WTH?! What am I doing wrong?!!! First of all let me knock out two myths for you: number one, you don’t need a big audience in order to make great money online, it’s about the type of people in your audience versus the size. Number two, just because someone is getting a ton of engagement on their posts and they have a hundreds of thousands of followers, doesn’t mean they are making major money. (many of these ‘influencers’ apply for my coaching, not knowing how to monetize their audience) Here’s the thing, if your social media audience isn’t consistently growing in size a

Should I quit my job? How do I know when it’s the right time? What if I fail? These questions tortured me for six months before I ripped off the damn Band-Aid. You know I freakin’ love analogies, so get ready one is coming. Leaving a solid career or job that you don’t loooove anymore or maybe you never truly did, that is paying you well but not what you deserve, is like knowing you need to break off a relationship with the “but they are so nice” person. There are some things that feel so comfy and convenient, but it untimely leaves you joyless. Insert the guy I was dreading breaking up with because he was so good at setting up and managing all of the electronics in my house and business….plus “he was so nice.” Smart companies purposely design comp packages to give you just enough to be comfortable that it would be scary to leave. Hell I even had a company car, credit card, stock options, and giant office supply budget. Leaving a crappy job with a miserable boss with low pay is like breaking up with an A-hole,

80% of you will not follow through on your 2020 goals! FACTS!!! This hard stat comes from US News and World Report. The good news is 20% of you WILL achieve your 2020 goals, and I would like to help as many of you as possible be on this side of the equation. From the well of over 1500 people I have coached and mentored, every single one of them has failed at achieving goals multiple times in their lives, ME INCLUDED. The fail-point actually occurs right from start. We unknowingly, subconsciously set ourselves up, by getting caught up in the yumminess of fantasy thinking. It all usually starts around the end of November...mass media; social media, people surrounding us start talking about their plans for the New Year or “next year.” Then we start slowly placing our New Year plans, goals, and visions into our mental magical fantasy filing cabinet. It goes something like this: You are searching for your seventeenth pair of black yoga pants, (but they are your favorites when you feel bloated), and your closet is

I’ve discovered there are 7 common traits in the way female millionaires think; let’s see how many of them you have… I came up with this list after being interviewed for special article coming out in Glamour Magazine on millionaire mindset. The writer asked me, “out of all the female millionaires you’ve coached, collaborated with, are friends with, what are their common traits?” (Insert…a loooong pause before I could answer.) For those of you who have been part of the ProjectME Posse community for a while, you know that I am rarely at a loss for words, but this question really made me think. So I asked the writer if I could create a great list to best answer her question, thankfully she agreed. My list started with 23 traits and I narrowed them down to these key seven: Female Millionaire’s may not know exactly how they are going to achieve their goals, but they are confident they will figure it out no matter what. Female Millionaire’s are critically aware of their strengths and weaknesses, and are resourcefu