Socialette: Bite-sized Social Media Marketing, Instagram Marketing And Online Marketing Lessons For Small Business Owners

SEO is a pretty complicated topic, but when done correctly, it can get you a ton of free traffic. This episode, I’m looking at what SEO is, why you should bother with SEO, and how you can get started with SEO. I’d love it if you could please screenshot and share this episode on Instagram Stories and tag @wearewildbloom - you might even get a shoutout from me!

Last week, I looked at what types of content marketing are best for your business. But, what if you have no idea what to create content about? This episode, I’m sharing 7 ideas for content marketing topics to write, record or post about. I’d love it if you could please screenshot and share this episode on Instagram Stories and tag @wearewildbloom - you might even get a shoutout from me!

Content creation is only half of the content marketing equation - once you’ve created your content, you have to put it out there. This episode, I’m looking at how to drive traffic to your content and reach new audiences. Download my free cheat sheets from http://stephtaylor.co/65 Wanna see what happens behind the scenes? Follow me at @stephtaylor.co and @wearewildbloom

Believe it or not, writing blog posts doesn’t have to be time consuming! I’ve refined my blogging process so I can now write and edit a whole blog post in under an hour. This episode, I’m walking you through my exact blogging process. Download Flowstate for Mac at http://stephtaylor.co/flowstate Wanna see what happens behind the scenes? Follow me at @stephtaylor.co and @wearewildbloom

So, you believe you’re not “creative”? That’s arguable. But if you believe you’re not creative enough to create content, I’m about to prove you wrong. This episode, I’m looking at how to create content if you’re not “creative” in the traditional sense. Download my free cheat sheet - 50 ways to promote your content at http://stephtaylor.co/63 Wanna see what happens behind the scenes? Follow me at @stephtaylor.co and @wearewildbloom

There are a heck of a lot of content types out there. Everything from written, to audio, to video, to anything in between. This episode, I’m looking at what type of content marketing is best for your business and yourself - based on what your own strengths are. Download my free cheat sheet - 50 ways to promote your content at http://stephtaylor.co/62 Wanna see what happens behind the scenes? Follow me at @stephtaylor.co and @wearewildbloom

Today’s guest is Monica Woodhams. Monica is an influencer consultant, the founder of Confessions Media co, and the host of the Influencer Girl Lifestyle Podcast. In today’s episode, we chat about all things PR strategy for small business owners, how to pitch yourself and how getting on podcast interviews can be a total game changer for your business. Find out more about Monica and her work at www.confessionsmediaco.com Follow Monica on Instagram @monicawoodhams

Content marketing is a key part of your marketing strategy. This episode, I’m looking at where content marketing fits in at each stage of your marketing funnel, and how you can incorporate it into your own marketing strategy. Download my free cheat sheet - 50 ways to promote your content at http://stephtaylor.co/60 Wanna work with us? Slide into my DMs at @stephtaylor.co or @wearewildbloom

Content marketing has been a bit of a buzzword over the last few years - maybe you’ve even been doing some content marketing yourself. This episode, I’m looking at what content marketing is, what content marketing isn’t, and why you should be doing at least some content marketing in your business. Get your free Audible trial + FREE book of your choice at http://stephtaylor.co/audible Download my free cheat sheet - 50 ways to promote your content at http://stephtaylor.co/59 Wanna see what happens behind the scenes? Follow me at @stephtaylor.co and @wearewildbloom

I’m a huge fan of business books. I believe that no matter how much experience you have in business, there’s always something new you can learn. This episode, I’m sharing 5 business books that have changed the way I do business. Get your free Audible trial + FREE book of your choice at http://stephtaylor.co/audible Wanna see what happens behind the scenes? Follow me at @stephtaylor.co and @wearewildbloom

When I first started out in business, I relied solely on organic social media marketing and influencer marketing alone to build my business. And it worked - I grew the Instagram following to around 23k in under 12 months. But, times have changed. Is it still enough to just market your business using organic social media alone? Download my free cheat sheet - 10 tactics to transform your Facebook Ads from http://stephtaylor.co/57 Follow my travels on Instagram at @stephtaylor.co and @wearewildbloom

In case you missed it: I’ve reopened enrolments for my signature course, Facebook Ads That Flourish. This episode, I’m answering some of the frequently asked questions about Facebook Ads That Flourish, so if you’re thinking about joining, this episode is a must-listen. Plus, I have some exclusive bonuses for you! Find out more and register for Facebook Ads That Flourish at http://stephtaylor.co/course Follow me for the behind-the-scenes look on Instagram at @stephtaylor.co and @wearewildbloom

Facebook Ads are a complicated topic and there is a lot to learn. So, naturally, you’re going to make mistakes with your Facebook Ads, particularly if you’re just starting out. This episode, I’m looking at 5 mistakes you’re making with your Facebook Ads, so that you can learn from them and improve your own Facebook Ads campaigns. I’ve reopened enrolments for my signature course, Facebook Ads That Flourish. Find out more and register at http://stephtaylor.co/course Follow me for the behind-the-scenes look on Instagram at @stephtaylor.co and @wearewildbloom

Facebook Ads are a complicated topic and there is a lot to learn. So, naturally, you’re going to make mistakes with your Facebook Ads, particularly if you’re just starting out. This episode, I’m looking at 5 mistakes you’re making with your Facebook Ads, so that you can learn from them and improve your own Facebook Ads campaigns. Register for my free Facebook Ads training at http://stephtaylor.co/webinar Follow me for the behind-the-scenes look on Instagram at @stephtaylor.co and @wearewildbloom

Lookalike audiences are one of the powerful Facebook advertising features available to you, but SO many small business owners don’t even know what they are or how to use them. This episode, I’m looking at what a lookalike audience is and some tips for putting together your own lookalike audience to use in your Facebook Ads. Register for my free Facebook Ads live training on 28 August 2018 (8pm AEST) at http://stephtaylor.co/webinar Follow me for the behind-the-scenes look on Instagram at @stephtaylor.co and @wearewildbloom

Facebook Ads retargeting is a magical thing. By now, you probably have heard that you can use Facebook Ads to retarget people who have visited your website, but did you know there are a bunch of other retargeting audiences you can create? This episode, we’re looking at what retargeting is and what some different retargeting audiences you can use are. Register for my free Facebook Ads live training on 28 August 2018 (8pm AEST) at http://stephtaylor.co/webinar Follow me for the behind-the-scenes look on Instagram at @stephtaylor.co and @wearewildbloom

Instagram Ads are very similar to Facebook Ads, but not quite exactly the same. Yes, you set them up within Facebook Ads Manager, and yes, they have the same targeting options, but the things to consider when setting them up are slightly different. This episode, I’m sharing my 5 top tips for running high-performing Instagram Ads. Register for my free Facebook Ads live training on 28 August 2018 (8pm AEST) at http://stephtaylor.co/webinar Follow my travels on Instagram at @stephtaylor.co and @wearewildbloom

Facebook Ads Manager can be a scary place. There are so many options to choose from and your Facebook Ads campaign type is one of the first decisions you’ll have to make when setting up a Facebook Ad. This episode, I’m diving into all the different Facebook Ads campaign types so that you can choose the right one next time you’re running some ads. Register for my free Facebook Ads live training on 28 August 2018 (8pm AEST) at http://stephtaylor.co/webinar Follow my travels on Instagram at @stephtaylor.co and @wearewildbloom

Facebook Ads are an excellent way to reach new audiences with a small budget - like, even just $5 a day. But there are a few tricks to make the most of your small Facebook Ads budget. This episode, I’m looking at 7 ways you can make the most of your limited Facebook Ads budget (and listen for more about my upcoming free Facebook Ads webinar!) Register for my free Facebook Ads live training on 28 August 2018 (8pm AEST) at http://stephtaylor.co/webinar Follow my travels on Instagram at @stephtaylor.co and @wearewildbloom

If you’ve listened to my other episodes on Facebook Ads, you might be super excited to jump right into Facebook Ads Manager and start running Facebook Ads. But, there are a few things you should have in place before you start running Facebook Ads, so that you can get the best results for your budget. This episode, I’m looking at what you need to have in place before you start running Facebook Ads, and how to ensure you get the most bang for your buck. Download my free cheat sheet - 10 tactics to transform your Facebook Ads from http://stephtaylor.co/48 Follow my travels on Instagram at @stephtaylor.co and @wearewildbloom