Sawmill Business Podcast

Steve and Jennifer analyze the evolving lumber and sawmill industry on this Woodpreneur Podcast episode, spotlighting emerging opportunities from tariffs and the power of collaboration. Jennifer outlines strategic steps for small producers—from inventory building to cooperative models—while highlighting the urban wood sector's growth potential. The discussion champions local resource utilization as a win for economic and environmental sustainability. Key Takeaways Tariff Advantages: New policies create prime opportunities to promote domestic wood products Collaborative Growth: Unified industry efforts yield greater success than solo ventures Waste Reduction: Addresses the paradox of wasted local wood amid lumber imports Proactive Preparation: Small producers should stockpile inventory and explore cooperatives Localized Benefits: Urban wood utilization strengthens community economies and ecosystems  Chapters 00:00 Industry Snapshot & Tariff Impacts 10:03 Collaborative Strategies for Growth

On the Woodpreneur Podcast, Steve Larosiliere and Jennifer Alger interview Zach Bancroft of 805 Woodworks about his transition from antique dealing to custom furniture making. Zach discusses developing his craft style, material sourcing, and the vital role of word-of-mouth marketing. He shares candid insights about pandemic-era business struggles, mental health challenges, and his passion for creating sustainable, heirloom-quality furniture in today's disposable culture. The conversation covers customer education strategies, production scaling, local collaborations, and balancing creative work with business growth. Key Takeaways Career Evolution: Zach transitioned from antique dealing to custom furniture, adapting his style based on customer needs. Business Challenges: He faced significant hurdles during the pandemic, including layoffs and mental health struggles. Sustainability & Craftsmanship: Zach advocates for heirloom-quality furniture and a shift away from disposable consumer culture. Cus

In this episode of the Woodpreneur podcast, hosts Steve Larosiliere and Jennifer Alger interview Nick Mooers from Maverick Sawmill. They discuss the growth of Nick's business during the pandemic, exciting projects, including a massive walnut table, and the development of a new shop to enhance operational efficiency. Nick shares insights on leadership, industry trends, and the balance between raw and finished products. The conversation also touches on marketing strategies for high-end builds and the importance of relationships in the luxury market. Takeaways The pandemic drove significant growth in home renovation projects and woodworking demandMaverick Sawmill specializes in oversized walnut pieces and has developed a unique 50/50 balance between raw and finished productsNick emphasizes the critical importance of team dynamics, leadership, and relationship buildingA new shop is being developed to enhance operational efficiency and support business growthEpoxy projects and home and garden shows have emerged

In this episode of the Woodpreneur Podcast, hosts Steve Larosiliere and Jennifer Alger interview Chris Hitchcock from Coyote Custom Woodwork. Chris shares his journey as a self-taught woodworker, discussing his passion for creating unique pieces and the challenges he faces in the industry. He emphasizes the importance of networking and word-of-mouth referrals in building his client base, as well as the satisfaction he derives from his craft. The conversation also touches on current trends in woodworking materials and Chris's aspirations for future growth in his business. Takeaways Chris began his woodworking journey as a self-taught craftsman, starting around 2015Networking and word-of-mouth referrals are crucial for building a successful woodworking businessWalnut remains his favorite wood to work with, despite changing industry trendsCreative satisfaction stems from the hands-on process of building unique piecesChris is focused on business growth and overcoming challenges in the woodworking industry Chap

In this episode of the Woodpreneur Podcast, host Steve Larosiliere introduces new co-host Jennifer Alger, a seasoned professional in the wood industry. They discuss Jennifer's extensive experience, the importance of collaboration in the urban lumber sector, and the launch of AncesTREE, an innovative inventory management software. Steve shares his transition to focusing on designers and builders, emphasizing the need for community and support in the woodworking industry. The episode concludes with a look at the podcast's future and the exciting developments. Takeaways Jennifer Alger brings extensive experience to the Woodpreneur Podcast as a seasoned wood industry professionalAncesTREE emerges as an innovative inventory management solution for the woodworking industrySteve is strategically transitioning to focus more on designers and buildersCollaboration and community-building are highlighted as crucial elements in the urban lumber sectorThe podcast demonstrates a commitment to evolving and exploring new op

In this episode of the Woodpreneur podcast, host Steve Larosiliere interviews Juan Bruera from Reclaimed Wood Source. Juan shares his journey from construction to entrepreneurship, discussing how he built his reclaimed wood business. The conversation covers business operations, family-work balance, material sourcing, and digital marketing strategies, highlighting how creating engaging content and building community relationships have contributed to his success. Key Takeaways: Juan's journey into reclaimed wood began with construction experience and grew through his passion for recycling materials and preserving history.Building a successful reclaimed wood business requires balancing multiple operations, from sourcing and production to marketing and sales.The unique value of reclaimed wood comes from its history and character, though this makes it more expensive due to labor-intensive sourcing and preparation.Digital marketing, particularly through social media and blogging, plays a crucial role in business

In this episode of the Woodpreneur podcast, host Steve Larosiliere interviews Katie Nagji, the founder of Swann Closet Design. Katie shares her journey from working in a larger closet company in New York City to starting her own business in Austin, Texas. She discusses the challenges and rewards of building a new client base, the evolving trends in closet design, and her creative process in delivering high-end, customized storage solutions. The conversation highlights the importance of referrals, the luxury market's demands, and the personal touch she brings to each project. Key Takeaways Katie Nagji successfully transitioned from a corporate position in New York to establishing her own business in Austin, TexasHer business thrives primarily through referrals and focuses on high-end, custom millwork for various storage spacesCurrent trends in closet design are shifting towards more luxurious and colorful optionsHer creative process involves extensive client interaction and mood board developmentShe has deve

In this episode of the Woodpreneur Podcast, host Steve Larosiliere interviews Christopher Anderson from Saltwater and Sawdust Woodworks. Christopher shares his inspiring journey from military service to starting a woodworking business. He discusses the challenges of pricing, the evolution of his projects, and the critical role of community and social media in building his brand. Christopher highlights the value of learning through diverse projects and emphasizes the importance of cultivating strong client relationships in the woodworking industry. The conversation also explores marketing strategies and the potential of referral programs to boost business growth. Takeaways Christopher transitioned from military service to woodworking, starting with cutting boards and evolving into custom furniture.Social media, especially YouTube, has been essential for marketing and brand growth.Pricing remains one of the biggest challenges for small woodworking businesses.Building strong client relationships leads to repea

In this episode of the Woodpreneur Podcast, host Steve Larosiliere interviews Joe Trave from Village Handcrafted, who shares his inspiring journey from building furniture in his backyard to managing a thriving manufacturing operation. Joe discusses the challenges of scaling his business, the importance of craftsmanship, and the future of American manufacturing. He highlights the necessity of obsessing over quality, navigating economic difficulties, and the hustle required to thrive in the woodworking industry. The conversation also explores the impact of policies on business growth, the need for vocational training to address workforce shortages, and the importance of apprenticeship programs to nurture future talent. Takeaways Joe began building furniture in his backyard and pivoted to cabinetry after recognizing market challenges.Village Handcrafted grew from $200,000 to $5 million in sales, emphasizing quality and craftsmanship.Policies, including tax breaks and tariffs, are critical in supporting America

In this episode of the Woodpreneur Podcast, host Steve Larosiliere interviews Taylor Rachko from Distinctive Design Storage Solutions. Taylor shares her company's origin, which began with her father's epoxy flooring business and evolved into a full-service design and storage solution provider. The conversation explores the growth of the closet industry, the importance of networking and professional development, and the shift in client preferences toward more personalized and functional designs. Taylor highlights the importance of understanding client needs and the role of technology in enhancing the customer experience. The episode concludes with insights on marketing strategies and community engagement to drive business growth. Takeaways Taylor’s father started the company, leading to her involvement.Networking is crucial for business development and success.The closet industry is experiencing significant growth and innovation.Technology enhances the client experience by helping visualize designs.Community

In this episode of the Woodpreneur Podcast, host Steve Larosiliere speaks with Jeff Perry from Angel City Lumber about the devastating impact of the recent Los Angeles fires and how his company is navigating this challenging landscape. They discuss Angel City Lumber's growth, its mission to reconnect the community with local trees, and the opportunities within urban lumber. Jeff shares insights on innovative products, operational strategies, and the importance of storytelling in raising awareness about tree conservation and community rebuilding efforts. Takeaways The recent fires in Los Angeles have devastated communities, highlighting the need for support and rebuilding efforts.Angel City Lumber has experienced significant growth, focusing on local sourcing and sustainability.Collaboration with the U.S. Forest Service is addressing forest management challenges.Trees are more than just a resource; they represent history, connection, and the opportunity to rebuild community bonds.Storytelling and community e

In this episode of the Woodpreneur Podcast, host Steve Larosiliere interviews Eric Gummer from Thomas Philips Woodworking. Eric shares his journey from being a high school woodworking enthusiast to becoming a successful business owner. He discusses the challenges and opportunities he encountered while building his company, the importance of branding, and the critical hires that helped his business grow. The conversation explores the dynamics of running a woodworking business, defining roles within a partnership, and the key investments that significantly impacted their operations. Eric provides insights on navigating market fluctuations, maintaining quality while expanding, and the potential investment in CNC machinery to boost productivity. The dialogue also touches on employee management, marketing strategies, and balancing growth with operational efficiency. Takeaways Eric’s woodworking journey began in high school and evolved into founding Thomas Philips Woodworking with his business partner, Derek.Net

In this episode of the Woodpreneur Podcast, host Steve Larosiliere interviews Karen McWilliams, founder of Closets by Karen. Karen shares her journey from studying fashion merchandising to starting her own closet design business. She highlights the power of word-of-mouth marketing, defines her ideal client profile, and explores evolving trends in closet design. The conversation touches on the emotional impact of organized spaces, effective marketing strategies for growth, and Karen's aspirations for the future of her business. Takeaways Karen’s journey into closet design began as she sought more flexibility as a new mother.Word-of-mouth remains a powerful marketing tool for Closets by Karen.Her ideal client is often building a new home or renovating an existing one.Trends in closet design are shifting toward lighter colors and better organization.The emotional satisfaction of clients is a key motivator for Karen. Chapters 00:00 - The Genesis of Closets by Karen 03:02 - Building a Brand Through Word of Mo

In this episode of the Woodpreneur Podcast, host Steve Larosiliere speaks with Bucky and Melissa Miller of Miller's Rustic Sawmill. They share their journey from tree work to establishing a successful sawmill business, emphasizing the importance of community engagement, innovative marketing strategies, and balancing roles within their partnership. The Millers discuss their product offerings, including live-edge slabs and custom furniture, and how they’ve revitalized their small town while navigating growth challenges and opportunities. Takeaways Starting a sawmill allowed them to stay closer to home.Community engagement has been a cornerstone of their success.Facebook Live sales boosted visibility and expanded their market.High-quality, custom products set them apart.Balancing risks and opportunities drives their strategy. Chapters 00:00 - The Journey Begins: From Tree Work to Sawmill 02:56 - Building a Business: The Early Years 05:47 - Community Impact: Revitalizing King City 09:01 - Product Offerings

In this episode of the Woodpreneur Podcast, host Steve Larosiliere interviews Clark Cottongim, owner of Woodstock Cabinets, about his journey in transforming a family business. They explore the company's history, founded in the 1960s, and discuss the challenges Clark faced after inheriting the business following his father’s passing in 2021. The conversation highlights the emotional and strategic aspects of managing a legacy business, from navigating grief to making pivotal decisions like adopting CNC technology and focusing on custom cabinetry. Clark also shares insights into marketing, cash flow management, and the importance of building a strong team to ensure growth and sustainability in a competitive market. Takeaways Legacy and Innovation: Balancing a family business’s heritage with modern advancements, such as CNC technology, is key to staying competitive.Focused Strategy: Saying no to projects outside the company’s niche has strengthened their brand and improved operational efficiency.Marketing Matt

In this episode of the Woodpreneur Podcast, host Steve Larosiliere interviews Travis DeVine, a custom woodworker based in New York City. Travis shares his journey from California to New York, detailing his diverse background in art, carpentry, and the film industry. He discusses the challenges of starting a business in a competitive market, the role of gratitude in his personal and professional life, and his vision for the future of Divine Woodworking. The conversation also explores social media strategies for business growth and the importance of personal branding in the woodworking industry. Takeaways Travis founded Divine Woodworking during the pandemic, specializing in custom built-ins.Building client relationships and maintaining gratitude are core to his success.Social media is a key tool for showcasing work and attracting new clients.Travis is booked nearly a year in advance and aims to grow his team.New York City’s woodworking scene presents unique challenges, like limited space. Chapters 00:00 In

In this episode of the Woodpreneur podcast, host Steve Larosiliere interviews Rick and Jacob from Dendro Technology, exploring their journey from a successful architectural woodworking business to a new venture focused on live edge slabs and sustainable practices. They discuss the origins of their business, the current operations, and their goals for sustainability and community engagement. The conversation also delves into marketing strategies and the importance of storytelling in promoting their work. takeaways Rick started as a hippie carpenter and evolved into a successful business owner.Dendro Technology was born out of a shared passion for woodworking between Rick and Jacob.The business model includes custom milling, drying services, and furniture commissions.Sustainability is a core value, with efforts to be carbon neutral.Rick aims to pass the business to Jacob, focusing on mentorship and legacy.Marketing is primarily through word of mouth, with potential for improvement.The shop environment is dyna

In this episode of the Woodpreneur Podcast, host Steve Larosiliere interviews Eric Capolino, a general contractor from Structure NYC. Eric shares his journey in the construction industry, detailing the evolution of his business, the challenges of operating in New York City, and the importance of building strong client relationships. He discusses the significance of quality assurance, the role of technology in modern construction, and the value of maintaining a dedicated team culture. Eric also touches on his marketing strategies, particularly the impact of social media, and concludes with insights on personal growth and future aspirations. Takeaways: Eric Capolino's journey in construction began with his father's influence.Structure NYC evolved to specialize in high-end construction and millwork.Navigating New York City's construction complexities requires a strong team culture.Quality assurance is driven by education, communication, and technology.Social media plays a growing role in visibility and marke

In this episode, Steve Larosiliere interviews George Peña, who shares his journey as an urban logger and woodworker. George explains how his passions for woodworking and falconry intersect, offering a unique perspective on craftsmanship. He discusses the complexities of running a sawmill, the challenges of marketing his business, and his goals for future growth. George highlights the value of collaboration with other trades, old-world techniques, and the philosophy of pursuing work that you love. Key Takeaways George has been in the urban logging business for seven years, primarily milling redwood for outdoor structures.His interest in woodworking began with creating equipment for falconry, which he also practices professionally.He operates a portable sawmill and is searching for a permanent location to expand his operations.Marketing remains a significant challenge, though his business thrives on word-of-mouth and local referrals.George emphasizes the importance of collaboration, community, and the philo

In this episode of the Woodpreneur Podcast, host Steve Larosiliere speaks with Brad and Hannah from Rise Up Label, a company dedicated to providing innovative labelling solutions for the woodworking industry. They discuss the challenges of residue left by standard labels, the importance of quality equipment, and their marketing strategies to reach potential clients. The conversation also explores the ideal client profile, operational challenges faced by cabinet makers, and future growth strategies for Rise Up Label. Takeaways Rise Up Label addresses the residue problem in woodworking labels with innovative solutions.Their marketing has shifted from traditional methods to leveraging social media and online sales.Ideal clients range from small woodworking shops to large cabinet manufacturers.Future growth involves expanding offerings, building a community, and fostering partnerships.Labels, though small, are a vital component of the manufacturing process. Chapters 00:00 – Introduction to Rise Up Label 02