Business Innovators Radio

In this episode, Nina Hershberger talks with real estate investment expert Jesse Lennon about the systems and strategies he used to sell 100 homes per year, while only working 2-3 days per week.Jesse Lennon has over 40 years of experience in the real estate industry, starting out as a mortgage broker at just 18 years old. He quickly transitioned into real estate investing, buying, fixing, and selling properties while still in college.By 1989, Jesse and his father had started their own brokerage, Pioneer Realty, where Jesse honed his skills as a highly productive real estate agent.Over the course of 6 years, Jesse was able to systematize his business to the point where he was selling 100 homes per year, working just 2-3 days per week, with the help of only one full-time assistant. He accomplished this through meticulous systems and scripts that allowed him to be extremely efficient in his lead generation, listing appointments, and transaction management.Key to his success was his ability to build trust and rap