Marketer Of The Day With Robert Plank: Get Daily Insights From The Top Internet Marketers & Entrepreneurs Around The World

Mark Mersman is the chief marketing officer at USA Financial. Prior to joining the firm in 2004, he entered the world of financial planning by launching his own firm at the age of 22. He was the host of a nationally syndicated radio show for 6 years and now focuses much of his time on developing outbound and inbound marketing systems for independent financial professionals. He is the author of a wide range of content from marketing to investment management that have been published in industry publications like the Wall Street Journal, Barrons, Financial Advisor Magazine and Investopedia. Mark is also the host of a podcast about marketing for financial advisors titled “16 Ways From Sunday.”  

Kim Ades is the President and Founder of Frame of Mind Coaching™ and JournalEngine™ Software. Author, speaker, entrepreneur, coach, and mom of five, Kim has 15 years of experience coaching many of North America’s most respected leaders. Recognized as an expert in the area of thought mastery, Kim uses her unique philosophy and quirky coaching style to help her clients deal with core issues and shift their thinking in order to yield extraordinary results.

Nathan Hirsch is an entrepreneur and expert in remote hiring and eCommerce.  He is the co-founder and CEO of FreeeUp.com, a marketplace that connects businesses with pre-vetted freelancers in eCommerce, digital marketing, and much more.  He has sold over $30 million online and regularly appears on leading business podcasts, such as Entrepreneur on Fire, and speaks at live events about online hiring tactics. Resources OutSource School (Website)

Josh Elledge is U.S. Navy veteran and launched UpMyInfluence.com to help entrepreneurs attract the perfect audiences and grow their brands without the crazy costs associated with traditional PR companies. UpMyInfluence’s purpose is to DEMOCRATIZE access to influence. Josh believes he has a moral imperative to help entrepreneurs serve the world with their collective messages while growing their revenue! UpMyInfluence was the natural outgrowth of his first startup, SavingsAngel.com which has grossed more than $6 million in sales with less than $500 in advertising. He did it all through building authority and serving audiences in the media. Josh is a weekly TV consumer expert in Orlando, writes a syndicated newspaper column to 1.1 million readers, and regularly appears on more than 75 TV stations across the country. All told, Josh has appeared in the media more than 2000 times. Resources Up My Influence (Website)

Aaron Ross is the author of “From Impossible To Inevitable” and “Predictable Revenue” about sales systems that helped Salesforce.com, Twilio, Zuora and other companies create billions. Aaron is married with 10 children (half through adoption). He’s Co-CEO of PredictableRevenue.com. Resources From Impossible To Inevitable(Book Website) Predictable Revenue (Site) Predictable Revenue: Turn Your Business Into A Sales Machine With The $100 Million Best Practices Of Salesforce.com (Amazon Book) From Impossible to Inevitable: How SaaS and Other Hyper-Growth Companies Create Predictable Revenue (Amazon Book)

Nissar Ahamed is the Founder & CEO of CareerMetis.com. He is also the host of The Career Insider Podcast and the co-host of The C.A.R.E. Podcast. He discusses how you can succeed with freelancing and career building by knowing how the game is played. Resources Jobscan (Website)

Jessica is the founder and equal co-owner of Interview Connections. She has scaled the business quickly to 7 figures along with her business partner, Margy Feldhuhn. Jessica and her in house team of Booking Agents are the podcast powerhouses behind many of the record breaking book launches you’ve seen today, with clients such as JJ Virgin, Perry Marshall, other authors you may know, and numerous PR agencies who hire them for their podcasting savvy and booking skills. Jessica started podcasting in 2014 with the launch of Rock the Podcast. She is the acclaimed author of Interview Connections: How to #RockThePodcast From Both Sides of the Mic! and has been a featured speaker at FinCon, Podcast Movement, Podfest Multimedia Expo, and Dream Business Academy. She is married and is the mom of two kids, Nathan and Lucy. Resources Interview Connections (Website)

Anne & Mark, owners of several businesses, determined they were working harder and not smarter, so they embarked on their newest business - HireSmart Virtual Assistants which helps business owners scale by providing top-notch virtual employees. Since then they have transformed over 60 businesses from chaos & overwhelm to calm, well run businesses making higher profits; their team dynamic contributes dramatically to their ability to scale and grow multiple businesses. Anne & Mark love to educate others on how to scale and create business processes; sharing their passion through seminars, webinars, podcasts, and live events. Resources Hire Smart Virtual Employees (Website) HireSmart VAs Education (Facebook) Anne Lackey (Youtube) Anne Lackey (Linkedin)

Darwin Liu googled "how to get rich online" in 2008 and has never stopped since. After failing for two years, he worked his way up in an agency. Soon after, he started his X Agency, a digital marketing company specializing in ecommerce and hit 7 figures within the first year. He's a published author, owner of multiple businesses and a gym fanatic. Resources X Agency (Website)

Global Credibility Expert Mitchell Levy is a TEDx speaker and international bestselling author of over 60 books. As The AHA Guy at AHAthat (https://AHAthat.com), he helps to extract the genius from your head in a two hour interview so that his team can ghostwrite your book, publish it, distribute it, and make you an Amazon bestselling author in four months He is an accomplished Entrepreneur who has created twenty businesses in Silicon Valley including four publishing companies that have published over 800 books. He's provided strategic consulting to over one hundred companies, and has been chairman of the board of a NASDAQ-listed company. Mitchell has been happily married for twenty-nine years and regularly spends four weeks in Europe with family and friends. Resources AHAthat (Website)

Joe Sanok from Practice of the Practice Podcasting talking about Podcasting to level up any type of Business. Actual statistics of Podcasting show that this type of medium communication is the best way of letting your message come to a wider audience. Statistics of Blog vs Youtube Channel vs Podcast (without Podcast Launch for the last 90 days) and Podcast (with Podcast Launch for the last 90 days) Blog: minimal audience YouTube: reaches an average amount of audience Active Podcasting: reaches a greater amount of audience compared to the other two mediums 5 things to consider about Podcasting Why you should and Should not Do a podcast Why you shouldn't start a podcast - If you're satisfied with how things are going well in your business and don't want to expand your network, starting a podcast is just a waste of time. - Doing podcast just for fame is not a good idea since it takes a whole lot of work doing a podcast. Who and Why you should start a podcast - any businesses who want to attract or

Return guest Matt Bertram, from eWebResults, is back to reveal some of the unknown secrets to internet marketing! SEO (search engine optimization) has become more competitive and that means it's up to you as a business owner to tell your story through video: testimonials, explainers, how-to's, commercials Matt also updates us on other breaking trends, such as LinkedIn pushing content creation. You can't do "only one thing" with internet marketing anymore... you need to promote yourself on MULTIPLE channels, providing value and high quality content. What is someone searching for? Are you providing value to that solution? Think about that customer journey, and get your website visitors to take some sort of action: buy, optin, schedule, or download. Resources 612: Build Your Brand Mania: Increase Your Online Audience Using Content Marketing, Social Media, and Cutting-Edge Traffic Strategies with Matt Bertram (previous appearance) EWR Digital (Website) Build Your Brand Mania (Website)

Return guest JD Dwyer from TheInstituteOfWow.com is back to tell you how to differentiate, target your ideal audience, and avoid the race to the bottom! He's here with several fun stories, including how he helped a lawn company sell out their entire inventory by including a "Happy Meal" offer. Identify your most profitable target audience: demographic profile, avatar, age -- then look for more people who look more like them Create WOW factor to take their eyes off the price -- buy wheelbarrow, we'll add a free shovel -- artificial wow factor, think outside the square -- value-add that takes that customer's eyes off the price Use the problem-solution (before-and-after) formula: solve a real problem Fix your website: create a sales machine and not an information portal. Clean up your home page. You need a problem/solution headline. Explainer video. Have a menu of all the services you offer. List the three big benefits of someone using you. Video testimonials. Collect c

Monica Louie is a Facebook and Instagram ads strategist who loves helping ambitious online entrepreneurs increase their impact -- and profits! -- with high-converting ads. You might have seen her in Forbes, MichaelHyatt.com, or heard her on The Smart Passive Income Podcast. Monica started by blogging about her family’s journey out of debt. In two years, she and her husband paid off $120,000 of debt on a single middle-class income! Along the way, Monica discovered her passion for creating and teaching Facebook ads. Along with her ads management agency, Team Flourish, Monica manages ads for 6- and 7-figure online business owners, has managed more than $1 million in ad spend, and has taught hundreds to successfully run their own ads through her online training program, Flourish with Facebook Ads. Resources Facebook Ads Starter Kit (Previous Episode) Test Your Facebook Ads with Monica Louie  620: Drive Traffic from Facebook and Instagram Ads: Lookalike Audiences, Carousel Ads, Boosted Posts a

Kathy Gruver, PhD has graced stages on four continents (including 2 TEDx), three cruise ships and a handful of islands. She hosts the TV show based on her first book, The Alternative Medicine Cabinet and has earned her PhD in Natural Health. Dr. Gruver is the twelve-time award-winning author of seven books including, Conquer Your Stress, Workplace Wellness, Conquer your Stress at Work, and Journey of Healing. She has studied mind/body medicine at the famed Benson-Henry Institute for Mind-Body Medicine at Harvard, and has been featured as an expert in numerous publications including Glamour, Fitness, Time, WebMD, Prevention, Huffington Post and Dr. Oz’s The Good Life, and has appeared on over 250 radio & TV shows including Lifetime, NPR, CBS Radio and SkyNews London. She is also the co-host of the new Fire and Earth Podcast. Resources (Previous appearance) 211: Conquer Stress, Make Milestones and Get Those Easy Wins Kathy Gruver (Site) Kathy Gruver (Wikipedia) eSpeakers (Youtube Channel)

Why bother podcasting? What is the point of creating an online "show" and inviting guests to it? Robert breaks down the reason why you should create a podcast show AND appear on podcasts in order to land better joint ventures and affiliates. Resources Podcast Crusher (Site) Why, What, How-To, What-If (Book)

Drew Griffin is the Co-Founder of EverLinks, a service that affords anyone the ability to quickly create mobile optimized, quick loaded web pages and 'link in bio' extenders. Delicious Marketing is a marketing agency that leverages emerging technology to deliver results in the form of awareness, engagement and lead generation that convert to customers. Additionally, Drew is a mobile app developer, author, public speaker and consultant with focus on business growth hacking and lead generation. He's here to explain his Local Media Assets concept, a way that you can get business owners approaching YOU to use your services as a digital marketer, instead of prospecting and cold calling. Things you will discover in this episode: How did Drew Griffin's career transition happen? How does Drew Griffin differentiate himself from other Internet Marketers or Local Marketing Agencies? What is Drew Griffin's Local Media Asset approach or concept? Example of an approach/strategy of Local Media asset concept th

Lance Tamashiro -- who is one of the featured authors in our "Level Up" book (BookLevelUp.com/amazon) -- would like to help you hire your next employee so you can level up, and get others to do the work for you. Visit TamashiroMarketing.com and schedule an appointment so Lance can find the right fit for you. Resources Level Up: The Best Kept Secrets to Overcoming Roadblocks, Achieving Success & Multiplying Results (Amazon Book) TamashiroMarketing.com (Website)

Ken Tucker is the founder of Changescape Web (www.changescapeweb.com), a Small Business Marketing and Website Design Agency specializing in comprehensive integrated marketing strategies and campaigns for small and mid-sized businesses. They build websites that generate customers. Specialties include search engine optimization, website design, reputation management, social media marketing, lead generation, and marketing automation. Ken tells us how a small business owner can beat a large national chain by having more flexibility and using local apps instead of local SEO. Ken and his team specialize in providing 12 month social media campaigns to drive traffic back to websites. Resources Previous Guest Appearance: 533: Rework and Clarify Your Marketing Message, Refine Converting Language, Reputation Management and More with Ken Tucker Content Marketing for Local Search (Site)

By 2027, the majority of professionals will be FREELANCERS! If you are looking to increase your income, grow your business, or further your career, consider freelancing. Dr. Laura Briggs, Ph.D catches us up on her recent speaking gigs, media appearances, and new books. Resources Previous guest appearance:  186: Six Figure Writing and Virtual Assistant Secrets: How to Start and Scale Your Freelancing Income to Create the Lifestyle You Want with Laura Pennington The Future is Freelancing (Ted Talks with Laura Briggs Youtube) Flip the Script: Empowering the Freelance generation (Ted Talks with Laura Briggs Youtube) Six Figure Writing Secrets (Website) Start Your Own Freelance Writing Business: The Complete Guide to Starting and Scaling from Scratch (Startup) (Amazon Book)