Sawmill Business Podcast

In this episode Steve Larosiliere interviews Ben and Nick from Fresh Start Contracting. They share how they started the business while in college and the challenges they faced along the way. They emphasize the importance of their partnership and how they complement each other's strengths. They also talk about their focus on custom remodeling and the preferences of their high-end clientele. Ben and Nick discuss their marketing strategies, including social media and word-of-mouth referrals. They share their goals for the future and their commitment to staying ahead in the industry. keywordsconstruction, business partnership, remodeling, custom builders, marketing, high-end clientele, goals takeaways Starting a business with a trusted partner can provide support and complementary skills. Custom remodeling is a significant part of their business, catering to high-end clientele. Marketing strategies include social media presence and word-of-mouth referrals. Adapting to industry trends and staying ahead

In this episode, Steve Larosiliere interviews Jonathan Orpin, CEO and founder of New Energy Works and Pioneer Millworks. Jonathan shares his journey of starting and growing his companies. He discusses the challenges of being an entrepreneur and deciding to move from New York to Portland. He also talks about the impact of the 2008 recession on his business and the strategies they implemented to survive and thrive. Jonathan emphasizes the importance of building relationships with clients and the value of word-of-mouth referrals. He also highlights the triple-bottom-line approach to business, focusing on people, the planet, and profit. Jonathan shares his experience of transitioning to an employee-owned company and the benefits it brings. He concludes by discussing his plans and the importance of finding the right people for his team. Takeaways: Entrepreneurs often need to step back from day-to-day operations to gain a fresh perspective and explore new opportunities.Navigating a recession requires creativity

In this episode, Steve Larosiliere interviews Elvin Hurst, the founder of Kountry Kraft. Elvin shares his journey of building a successful kitchen cabinet business over 65 years, discussing the company's humble beginnings, growth, and the principles that have contributed to its longevity and success. Takeaways: Vision and ambition are essential for building a successful business.Putting customers and employees first, and oneself last is a key principle for business success.Treating customers and employees fairly and doing good work are crucial for any industry, including the wood industry. Chapters: Building a Legacy: The Country Craft StoryThe Power of Vision and Ambition in Business Get a FREE Trial to our Woodpreneur Network Community and get the skills, network, and mentoring to level up your business join here: https://woodpreneurnetwork.com/ Connect with Elvin at: https://www.instagram.com/kountrykraftcabinetry/ https://www.kountrykraft.com

In this episode, Steve Larosiliere interviews Daniel Dodd from Hudson Builders in Austin, Texas. Daniel shares the story of starting his construction business during the pandemic and the challenges he faced. He discusses the importance of customer experience and the key roles in his team. Daniel talks about his role in estimating, client interaction, and networking with architects and builders. He emphasizes the value of networking and collaboration in the Austin community. He also shares insights into the progression of his business through various projects and the importance of work-life balance and personal development. Takeaways: Starting a construction business during the pandemic presented unique challenges and opportunities.Customer experience is a top priority for Hudson Builders, focusing on trust, collaboration, and professionalism.The key roles in the team include a project manager and a project coordinator, each playing a crucial part in the success of the business.Networking and collaboration

In this episode, Steve Larosiliere interviews Jo Huddle, the owner of 5'1 Perspective. Jo shares her journey as a small business owner in the woodworking industry. She discusses how she started her business during the COVID-19 pandemic and the challenges she faced. Jo talks about reinvesting in a laser machine to scale her business and streamline her production process. She also highlights the rewards of being able to bring her customers' visions to life and the satisfaction of creating personalized keepsakes. Jo shares her experiences with marketing and the need to improve in that area. She expresses her desire to find more passive income streams and considers the possibility of hiring help in the future. Overall, Jo's story is a testament to the resilience and creativity of small business owners. Takeaways: Starting a small business during challenging times is possible with determination and resourcefulness.Investing in the right tools, like a laser machine, can help streamline production and scale th

In this episode, Steve Larosiliere interviews Carter C from 1BENMU Millworks Design & Studio. Carter started his business by building custom live edge tables. He then transitioned into furniture making and eventually embraced CNC machining and software technology for custom millwork. He emphasized the importance of value-added products and efficient processes. Carter's company focuses on commercial projects and offers project management services. They also specialize in micro cement finishing. Carter discussed the challenges of marketing and the need for a strong online presence. Takeaways: Starting small and building a reputation for quality can lead to business growth.Embracing technology can streamline processes and improve efficiency.Value-added products are essential for sustainability in the market.Project management services can enhance the customer experience.Micro cement finishing offers seamless and waterproof solutions for interior design.A strong online presence and effective marketing str

In this episode, Steve Larosiliere interviews Peter Pomerantz, a custom cabinet maker based in Vermont. He primarily works with contractors, designers, and architects to create custom kitchen cabinetry. Peter's journey into cabinet-making started as a hobby and eventually turned into a successful business. He emphasizes the importance of building a strong team and fostering good relationships with clients. Peter's business has grown over the years, and he is currently in the process of building a new shop to accommodate the increasing demand. He is looking to expand his client base by connecting with designers and contractors in other areas. Takeaways: Building a strong team is crucial for the success of a business.Fostering good relationships with clients leads to word-of-mouth referrals.Scaling up and expanding a business requires careful planning and investment.Staying up-to-date with technology can give a competitive edge in the industry.Finding ways to balance work and personal interests contributes

In this episode, Steve Larosiliere interviews Colton Broadbent, the creative director of an architectural design firm. He shares his journey of starting the firm right out of college and how it has grown over the years. Colton emphasizes the importance of rooting designs in traditional values while also being creative and thinking outside the box. He discusses the need for the architectural industry to evolve and adapt to new technology and resources, while also focusing on education and creativity. Colton shares his goal of helping change the culture of architectural design and ushering in a renaissance of better design. He also talks about the impact of architecture on mental health and the importance of creating inspiring spaces. Takeaways: Starting an architectural design firm right out of college is possible and can lead to significant growth.Rooting designs in traditional values while being creative and thinking outside the box is a winning combination.The architectural industry needs to evolve and

In this episode, Steve Larosiliere interviews Tanner Rowley. He shares his journey from biomedical engineering to woodworking, starting his own business, Outer Woods. He discusses the challenges and rewards of entrepreneurship and the need to find ways to scale his business. Tanner also emphasizes the importance of perseverance and being all-in on your dream. Takeaways: The journey to entrepreneurship can be lonely, but social media and connecting with others in the industry can help create a sense of connection.Starting a business that aligns with your passion and values allows you to build your dream rather than someone else's.Entrepreneurship is a constant battle of finding motivation and consistency in doing mundane and repetitive tasks.Building a successful business requires finding ways to scale revenue without proportionally increasing stress and labour.Hiring employees and outsourcing certain tasks can help free up time and allow for more focus on scaling the business.Perseverance and being al

In this episode, Steve Larosiliere interviews Nick from Oakvale Homes and Development, a large remodel and new construction business in Buffalo, New York. It began as real estate investors and transitioned into working for other homeowners. Oakvale Homes focuses on high-quality craftsmanship and delivering a positive customer experience. It uses project management software like BuilderTrend to streamline its processes. The company has hired carpenters, implemented a lead carpenter system, and employed a dedicated project manager to manage its growth. Oakvale Homes targets customers who have previous renovation experience and understand the process. The company is considering expanding into custom home building and educating their audience through content creation. Takeaways Oakvale Homes started as a real estate investor and transitioned into a remodel and new construction business.They focus on high-quality craftsmanship and delivering a positive customer experience.Oakvale Homes uses project managemen

In this episode, Steve Larosiliere interviews Andrew Bateman from Bateman Labs. Andrew discusses the development and launch of their VRM chair, a comfortable and technology-focused workstation designed to replace traditional desks. The chair is modular and customizable, with various accessories available. Andrew shares the challenges of transitioning from custom cabinetry to a single product focus and the positive reception they have received at gaming conventions. He seeks advice on marketing strategies to reach a wider audience of work-from-home professionals. Takeaways: Bateman Labs developed the VRM chair, a comfortable, technology-focused workstation designed to replace traditional desks.The chair is modular and customizable, with accessories like cup holders, headphone hooks, and monitor stands.The company transitioned from custom cabinetry to focusing on the VRM chair.The VRM chair received positive feedback at gaming conventions.Marketing strategies could include partnering with work-from-home inf

In this episode Steve Larosiliere interviews Kory Robison, owner of Robison Home Builders. Kory shares his journey in the construction industry and his company's growth. He grew up in the industry, working for his father's custom home-building company. After a few years of college, he decided to join the family business and eventually took over the company. He emphasizes maintaining core values and quality as the company grows. He discusses the challenges of scaling the business and the need for effective systems and subcontractor relationships. Kory also highlights the impact of word-of-mouth marketing and the influx of out-of-state clients. Kory also shares his goals for growth and how he measures success based on client satisfaction. He discusses the communication cadence with clients and the use of technology in his business. Finally, he seeks advice on marketing strategies for his custom home-building company. Takeaways: Growing up in a family construction business provides valuable experience.Mainta

In this episode, Steve Larosiliere interviews Steve Yi, founder of SpeTools. Steve shares his journey of starting the company and creating woodworking tools to meet customer demands. The company started on Amazon in 2006 and quickly gained popularity. Steve discusses the challenges they faced in developing new products and the importance of customer feedback. He also mentions their focus on CNC tools for woodworking and their plans to expand their product range. Steve highlights the satisfaction he gets from solving problems for woodworkers and the excitement of identifying new opportunities in the market. Takeaways SpeTools started on Amazon in 2006 and quickly gained popularity by offering affordable woodworking tools that met customer demands.The company focuses on developing CNC tools for woodworking and plans to expand its product range to include jigs and gauges.Customer feedback plays a crucial role in product development, and SpeTools actively listens to customer needs and preferences.Steve Yi fin

In this episode, Steve Larosiliere interviews Jake Frampton. Jake shares his journey from corporate HR to starting his own remodelling business. Discovering his passion for project management and hands-on work, he was inspired to leap the COVID-19 pandemic. Jake emphasizes the role of social media, especially Instagram, in growing his business and connecting with designers and architects. He highlights the importance of showcasing the people behind the business and building a personal brand. Jake discusses the challenges of managing a growing team and large projects, and how therapy has helped him find balance and fulfillment. The conversation touches on empathy, intentionality, and conveying value in business. Steve advises on increasing perceived value through storytelling, clear processes, and testimonials, and suggests creating content to educate and engage customers. Takeaways The COVID-19 pandemic can inspire starting your own business and pursuing your passion.Instagram is a powerful tool for grow

In this episode, Steve Larosiliere interviews JT Belknap from DFM Toolworks. JT shares his journey of starting a woodworking tool business. He discusses the challenges of entering a market dominated by overseas sellers and the importance of making their products in the US. JT talks about the initial funding and the use of credit cards and partnerships to bootstrap the business. He also highlights the benefits of selling on Amazon and the scalability it offers. JT shares his experience with automation and the use of robots in manufacturing. He also mentions the challenges of expanding into other product lines and the importance of focusing on woodworking to pay the bills. JT discusses the challenges of selling on Amazon and the importance of data analysis. He considers the benefits of starting a podcast for brand building and lead generation. Takeaways: Selling on Amazon provides scalability and the ability to experiment with new products.Automation, including robots, has helped improve efficiency in man

Ken DeCost from Materia Millwork shares his journey of starting the company and the challenges of finding skilled cabinet makers. He emphasizes the importance of branding and creating a luxury image for the company. Ken also discusses upcoming projects and the value of attention to detail in their work. Steve provides advice on talent acquisition, suggesting networking events, Facebook groups, and hosting a paid apprentice program. Takeaways - Materia Millwork was born from NS Builders and has since opened its doors to other builders and direct-to-homeowners. - Ken emphasizes the importance of attention to detail and grain matching in their work, even though it may not always be the most profitable. - Finding skilled cabinet makers has been a challenge for Materia Millwork. They have tried posting on social media and job platforms. - Building a strong brand image and creating a luxury feel has been a priority for Materia Millwork. Chapters - 00:00 - Introduction and Background of Materia Millwork

In this episode, Steve Larosiliere interviews Chris Huguet, founder of The Lumber Lab. Chris shares his journey from studying microbiology and neuroscience to starting his own woodworking business. He discusses the challenges he faced, including switching career paths and the impact of the COVID-19 pandemic. Chris highlights the importance of finding a niche market, focusing on high-end products, and maintaining safety precautions and financial stability. He recounts the fire that destroyed his shop and the support from the woodworking community. Despite setbacks, Chris has built a thriving business through word-of-mouth marketing and exceptional customer service. He emphasizes communication and attention to detail to stand out from competitors. Steve advises him to hire a part-time employee and explore expansion opportunities like offering accent walls and partnering with other professionals. Chris’s story is a testament to perseverance and innovation in a competitive market. Takeaways Don’t be afraid to

In this episode, Steve Larosiliere interviews Derek Wyman from Cali Hardwoods. Derek shares his background in the lumber industry and the evolution of his family business. He discusses the unique wood species found in Northern California and the challenges of transitioning from custom furniture to lumber sales. Derek also talks about starting a retail lumber store and the partnerships he has formed. He highlights the underutilized wood resources in California and seeks advice on e-commerce and marketing strategies. The conversation concludes with a discussion on building a community and offering exclusive deals to customers. Takeaways Transitioning from custom furniture to lumber sales can be challenging due to the complexities of custom projects and tight profit margins.Starting a retail lumber store requires careful planning and considering location, marketing, and e-commerce strategies.There are underutilized wood resources in California, and partnerships with other sawmills can help scale up operation

In this episode, Steve Larosiliere interviews Cam Read from Cread Wood and shares his journey of starting a woodworking business and the role of CNC machines in his work. He discusses how he got started during the COVID-19 pandemic and the support he received from friends and family. Cam talks about the expansion of his product line and building relationships with customers. He also shares his plans for the future and the challenges of balancing work and family life. Finally, he receives advice on organizing his back office and using a CRM to manage his workload. Takeaways Starting a business based on your passion can lead to success and fulfillment.Building relationships with customers and providing excellent service can lead to word-of-mouth referrals.Investing in the right tools, such as a CNC machine, can greatly enhance productivity and expand the range of products and services offered.Organizing the back office and using a CRM can help manage leads, projects, and customer communication more effectiv

In this episode, Steve Larosiliere interviews Jack Forsberg, a carpenter, cabinet maker, and designer. Jack shares his journey in the woodworking business and how he evolved from furniture making to specializing in historical renovation. He also discusses the Rust Fest, an annual community gathering he organizes, and the importance of social media in connecting with like-minded individuals. Jack emphasizes the need for entrepreneurs to assess their goals and determine if they are more inclined to be artists or entrepreneurs. He advises entrepreneurs to move up during recessions and stay true to their values. Takeaways - Specialize in a niche and focus on high-quality work to stand out in the market. - Assess your goals and determine if you are more inclined towards being an artist or an entrepreneur. - During recessions, move up and offer value instead of lowering prices. - Use social media to connect with like-minded individuals and showcase your work. - Continuously adapt and adjust your business mo