Projectme

Posting and feeling like no one is watching or reading, gets old real quick. Then inevitability you end up in a scroll hole, seeing dozens of other people in your same niche going viral on repeat, leaving you second-guessing yourself and feeling more defeated than ever. I’ve been in that spot too, but there is nothing productive that comes out of focusing on what we don’t have, and what everyone else seems to have.  When my views or engagement is down (which it was crazy low two weeks ago), I always go my to my foundational marketing strategy that I’ve used with hundreds of clients from multi-billion dollar mega brand to solopreneurs >>> it all starts with one question: WHAT CAN WE DO TO STAND OUT, BE DIFFERENT, AND DISRUPT THE INDUSTRY? Typically when a business is flat, whether that be in sales, content, sign ups, or email open rates, it’s because they haven’t shaken anything up in awhile. It’s been the same stuff, saying the same thing, in the same way, for quite some time.  If you want people to notice yo