Introvert Biz Growth Podcast

This episode is part of a 12 days of Christmas read-along of the Selling Like We're Human book, recorded in 2021. The book follows a similar concept to what you're already used to here on the Humane Marketing show with the 7Ps of Humane Marketing and the Marketing Like We're Human book: we start with the being and then go into the doing. The 3 parts of the Selling Like We're Human book are : Being, Knowing and Doing (compared to Rumble, Rise and Resonate of the Marketing Like We're Human book) Today I'm reading a small section of Part 2 on KNOWING, Chapte4 3 called 'Get Clear On Your Value'     Excerpt from Selling Like We're Human, Part 2: KNOWING, Chapter 4: Get Clear on Your Value   KNOWING Overview: Your Value, People, and Worth I’ve made this mistake several times in my LinkedIn consulting business: I created a new product or service, and then ran out to sell it. Or tried to sell it. And failed. It wasn’t the quality of the product that was the problem. It’s that I rushed it and d