Dental Implant Practices

087 Marketing Implant Dentistry for General Dentists.  How to Grow your Implant Practice. 

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Sinopse

Let’s analyze the word general.  It’s the opposite of specific.  It means average, non-specific.  Now let’s look at general dentistry.  It’s easy for the public to think all general dentists are the same and it’s therefore easy for the market place to commoditize this sector of healthcare service.    You can see now how many dental offices are much like McDonald’s franchises or Starbucks. If they all appear the same to the general public and if a dentist, is a dentist, is a dentist, then what other choice do people make their decision from other than local convenience of geographic location, availability of hours, and price.   The other option is to become specific, even super specific.  I have noticed that the riches are found in the niches. The more specific you can be to serve a certain client who is willing to pay you a Quality price for a quality service, then this is the way to be able to charge a fair price for your services and for providing more fulfilling dentistry.  The specific procedures t