Projectme

I have a prime example of why it is so important for us to show up loud, proud, and as ourselves on social media. Most of us entrepreneurs are so busy creating content and doing #allthethings that we forget to take a moment and put ourselves into our ideal client’s shoes, and how they go about searching for solutions to their current problems. We start making assumptions on how clients find coaches, or wellness products, or fitness plans…and it’s important to be reminded of the basics. The guest I brought on for today’s show is my real life example of successful content marketing and branding. You see, I hand-select and approve of all my podcast guests. I only bring people on who are going to teach you, enlighten you, and hopefully entertain you. I can’t even recall what I was searching for on Instagram one night, but I came across Dr. Amanda Barrientez’s profile and I saw in all caps “NO FUCKING AROUND COACHING.” If you are a regular listener you know I love a well-placed F-bomb. These four words in her prof