Projectme

Can’t figure out how to include all the things you love into your business? I’m going to share some things with you that I wish someone told me on repeat. Not every passion or interest of yours is meant to be monetized. Not every passion or interest of yours is best suited to serve your ideal client. When we try to include too many things, services, and offers into our brand, it’s confusing to your audience, and confused people DON’T BUY. It takes most buyers 6-8 times of hearing and seeing the same offer, before they hand over their cash. So, if you are sharing your favorite hair products, then talking about manifestation, then sharing your Amazon store, then sharing about your new “drop that baby weight” program…your audience will end up remembering NOTHING other than, “Suzie does a lot stuff.” Issue with all of the multi-passionate people I coach, is your focus ends up scattered and in the wrong place. The focus must be on serving your ideal client exactly what they believe they need and want, in the packa