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Malcolm Griffiths is a PR executive at Development Counsellors International, Destination Marketing Agency otherwise known as DCI. He shares the inter-workings of a PR agency, the formula to creating and maintaining a relationship with PR reps as well as tips for pitching and what to do and not to do on a media trip or [...] The post BITW 054: Malcolm Griffiths from DCI Explains the Symbiotic Relationship Between PR & Travel Writers appeared first on Break Into Travel Writing.