The Jim Hill Media Podcast Network
Winnie the Pooh at 100: How Disney’s Most Gentle Icon Became a Merchandising Powerhouse (Ep. 83)
- Autor: Vários
- Narrador: Vários
- Editora: Podcast
- Duração: 0:47:55
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Sinopse
As Winnie the Pooh turns 100, Jim Hill and Lauren Hersey take a deep dive into how Disney is kicking off a year-long centennial celebration and what the first wave of merchandise already reveals about the strategy behind it. From understated lifestyle apparel to a knit plush that collectors immediately zeroed in on, this episode explores why Pooh still resonates after a century. Then, Jim unpacks the surprisingly complex business history that transformed a simple bedtime story into one of Disney’s most carefully managed and profitable characters. NEWS • Disney officially unveils its Winnie the Pooh 100th anniversary branding, signaling a long runway of celebrations tied to Pooh’s literary origins • The first wave of centennial merchandise drops, favoring subtle, wearable designs over loud anniversary graphics • A limited-edition knit Pooh plush, capped at 7,500 units, becomes the early breakout collectible • Key 2026 milestones line up, from Winnie the Pooh Day to major Disney animation anniversaries • Publi