The Tech Blog Writer Podcast - Inspired Tech Startup Stories & Interviews With Tech Leaders, Entrepreneurs And Innovators

Did you know a single Formula 1 car produces 1.1 million data points every second from hundreds of sensors? That number alone sets the tone for this conversation with Ruth Buscombe, an F1 strategist, analyst, and F1TV presenter whose work sits at the meeting point of engineering precision and real time storytelling. We met at AWS re:Invent in Las Vegas, and her insights into how much pressure, judgment, and creativity are wrapped inside each decision brought the sport to life in a fresh way for anyone who has ever stared at a dashboard of metrics and wondered what really matters. This discussion goes far deeper than split times and tyre choices. Ruth explains how AWS and F1 are rethinking race strategy through real time insights and cloud compute, from TrackPulse and root-cause analysis all the way to predictive graphics that let commentary teams spot a race-defining moment before it happens. She also reflects on the sport's changing culture, the growth of new fan communities, and the shift from old telemetry