The Tech Blog Writer Podcast - Inspired Tech Startup Stories & Interviews With Tech Leaders, Entrepreneurs And Innovators

2342: The Power of Strategic Marketing: and the Rise of Blockchain in Advertising

Informações:

Sinopse

Sheila Kloefkorn, the multi-award-winning marketing thought leader and Founder of KEO Marketing, joins me on Tech Talks Daily.  Sheila's B2B marketing agency has been instrumental in helping Fortune 1000 companies and mid-market businesses in 100+ countries scale faster by executing well-rounded, goal-oriented marketing plans. In today's episode, Sheila shares her insights on common marketing mistakes companies make and offers actionable marketing tips that entrepreneurs can apply to increase the profits and value of their businesses. Sheila also discusses how leveraging a fractional CMO can lead to faster and more economical business growth. As a marketing visionary, Sheila explores the future of blockchain in the realm of marketing and advertising. She emphasizes the potential of this groundbreaking technology to revolutionize the industry and shares her predictions on how blockchain will shape advertising in the coming years. With over 25 years of experience in the marketing industry, Sheila began her care