The Tech Blog Writer Podcast - Inspired Tech Startup Stories & Interviews With Tech Leaders, Entrepreneurs And Innovators

I invited Egil Østhus to unpack a simple idea that tends to get lost in release day pressure. DevOps gets code to production quickly, but users experience features, not pipelines. Egil is the founder of Unleash, an open source feature management platform with close to 30 million downloads, and he argues that the next step is FeatureOps. It is a mindset and a set of practices that separate deployment from release, so teams can place code in production, light it up for a small cohort, learn, and only then scale out with confidence. Here is the thing. Controlled rollouts, clear telemetry, and fast rollback reduce risk without slowing teams down. Egil explains how FeatureOps connects engineering effort to business outcomes through gradual exposure, full stack experimentation, and what he calls surgical rollback. Instead of ripping out an entire release when one part misbehaves, teams can disable the offending capability and keep the rest of the value in place. It sounds straightforward because it is, and t