D2d - Podcast

In this episode of The D2D Podcast, Hunter Lee sits down with Mike Goldenstein, CRO of Roofle Technologies and a seasoned B2B sales veteran with over 30 years in the roofing industry. Mike shares his powerful journey from installer to contractor to corporate leader, offering insights into how sales culture—and customer expectations—have transformed in the age of internet transparency.Whether you're a seasoned rep or just getting started, this conversation will shift how you think about building trust at the door. Mike dives deep into what makes a high-performing sales team today: creativity, preparation, collaboration, and long-term thinking.You'll hear how Roofle is helping reps earn a seat at the kitchen table faster than ever—with instant quotes powered by aerial mapping and real-time pricing. But this episode isn’t about pushing tech—it’s about helping reps meet modern buyers where they are, without losing the personal touch that defines door-to-door sales.If you’ve ever lost a deal because you