Crowdfunding: Kickstarter, Indiegogo, And Ecommerce With Crowdcrux

How do you launch a rugged, modular battery system and raise over $100,000 with your first product? In this episode, we speak with Marco Vanella, co-founder and Chief Product Officer of MAAK Outdoor, the company behind the Scout Battery. Designed for off-grid professionals, outdoor enthusiasts, and anyone who needs reliable power in the field, the Scout Battery is a smart, stackable energy solution that just completed a successful Kickstarter campaign. We talk about: The origin story of Scout and how it solves real-world energy problems Marco’s background in industrial design and product development How MAAK overcame the challenges of launching a hardware product What worked in their campaign strategy — and what they’d do differently If you're building a hardware product or launching something rugged and outdoorsy, this interview is packed with practical insight. Resources and Tools Mentioned: Book a coaching call Subscribe for Weekly Crowdfunding Tips Fulfillrite: Kickstarter and crowdfundin