Sawmill Business Podcast

In this episode of the Woodpreneur Podcast, host Jennifer Alger speaks with Daniel West of Big Ass Slabs about his journey in the woodworking industry. Daniel shares his background in timber framing, the transition to focusing on live edge slabs, and the challenges he faces in marketing and customer engagement. He emphasizes the importance of storytelling in his business and the need for diversification in uncertain economic times. The conversation also touches on unique projects, customer relationships, and strategies for future growth. Takeaways Daniel West transitioned from timber framing to live edge slabs, demonstrating the importance of business evolution.Diversification in services has been crucial for sustaining his business through economic fluctuations.Marketing remains his biggest challenge, with word of mouth being his most effective tool.Storytelling and emotional connections with the wood help Daniel engage customers and differentiate his products.Local economy support and personal customer re