Social Pros Podcast

Why Live Streaming is Both Easier and Harder Than You Think

Informações:

Sinopse

Stephanie Liu, the Founder of Lights, Camera, Live, is our special guest on this episode of the Social Pros Podcast, where she reveals the best practices for live streaming and how to make the most of your live stream content. Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week: Salesforce Marketing Cloud SocialMedia.org Full Episode Details Is there more to live streaming than the ‘going live’ part? Stephanie Liu, the Founder of Lights, Camera, Live, knows more about live streaming than anyone we’ve ever had on the show. Hosting a live stream is one thing, but it’s what you do with that content after the ‘lights go out’ that really matters. Stephanie talked about the importance of repurposing your live stream content because “when you’re top of mind, you’re tip of tongue.” Repurposing content is like creating “digital confetti” that you can spread all over the internet. Live streaming is one of the best ways to show your au