Marketing School | Digital Marketing | Online Marketing

In Episode #191, Eric and Neil discuss how to hire an SEO agency. What questions should you ask? What are great signs that prove the agency is and will be successful? Tune in to learn how to investigate a great SEO agency and why it’s worth doing your due diligence before you make that hire.  Time Stamped Show Notes: 00:27 – Today’s topic: How to Hire an SEO Agency 00:46 – Always look at referrals 01:11 – A referral is the first line of offense and defense 01:25 – Look at the previous work of the SEO agency 01:50 – Before hiring an agency, ask them the changes they’d make to your website 02:02 – You can also ask what’s wrong with your website and how much traffic they can generate for you 02:40 – Ask the agency their process: 02:48 – Each agency is different 03:35 – Look at organic traffic and organic conversion 04:00 – There should be alignment from the get go 04:07 – Ask the agency to explain their expertise 04:50 – See what tools the agency uses internally 05:00 – Ahrefs and Keyword