Marketing School | Digital Marketing | Online Marketing

In Episode #397, Eric and Neil discuss what Seinfeld emails are and how you can leverage them to enhance your business. Tune in to learn how can writing about nothing (literally) can lead to increases in both your network and your sales. Time Stamped Show Notes: 00:27 – Today’s topic: What Are Seinfeld Emails (And How to Leverage Them)? 00:53 – Eric thinks Seinfeld is just a show about nothing 00:59 – The Seinfeld email is like writing an email about nothing 01:07 – Eric shared a bad experience with American Airlines and wrote about the experience 01:24 – He got some great responses from the post 01:34 – “The good thing about writing about nothing is relating it to people” 01:45 – People are more likely to convert because they can connect with it and don’t feel like they’re being sold to 01:51 – You don’t want to write about nothing when you can’t connect it with your product and services 02:40 – For Neil, when someone writes for him, he still checks the end product to see if it matches hi