Marketing School | Digital Marketing | Online Marketing

In Episode #465, Eric and Neil discuss how SEO is going to change in 2018. You’ll find out why that #1 spot in a search result is becoming more and more crucial for the purpose of voice searches. You’ll also hear what will affect your likelihood of appearing first. Time Stamped Show Notes: 00:27 – Today’s topic: How SEO Is Going to Change in 2018 00:40 – Voice searches are becoming more and more popular 00:49 – If you’re going after a voice search, you’re only going to get one result 01:06 – Gaining the first position for search results is crucial 01:27 – Google has been investing so much into voice 02:00 – In Google’s algorithm, one factor is the brand query 02:12 – People are searching for keywords associated with the brand, like “Neil Patel SEO” 02:32 – It’s one of the hardest factors to manipulate 02:40 – Marketing School is giving away 90-day FREE trial to Crazy Egg which is a visual analytics tool 02:52 – Go to SingleGrain.com/giveaway to get your FREE copy 02:56 – That’s it for to