Podcraft | How To Run A Great Podcast

We talk a lot about audience growth in our articles. In fact, promotion and growth is the number 1 thing podcasters struggle with, according to our recent podcaster problems survey. One of the tips we've recommended for years is to see the other podcasters in your space as collaborators, rather than competition. Cross-promotion is a great example of the old saying "a rising tide lifts all boats". After all, this medium is on-demand, and it isn't like your listeners have to choose between your show and someone else's. We had the opportunity to get involved in a podcast episode swap recently with the excellent Evo Terra and his industry essential Podcast Pontifications show. It's a show I'm sure you'll love, and this episode is an ideal taster of what you can expect to hear, 4 days a week, if you hit the subscribe button. Here's the episode of Podcraft that was featured over there too - it was all about question research and how this strategy can help you create episodes to pull in new listeners. Podcast Pontif