Influence Ecology

Tyson went from being a freelance solopreneur to now running a full-service marketing agency with a 20+ person staff by using what he referred to as Influential U’s “business cheatsheet.” His story is unique in that he’s experienced Influential U’s training and curriculum from two distinct angles; as someone who was starting a new business and as someone who was stuck. He launched a media buying and digital ad management offer while in his initial program with Influential U. Fast forward a couple of years later and he’s taking his second IU program as he becomes the COO of a well established marketing agency that was stuck generating the same amount of profit year after year and was hitting a theoretical ceiling. Fortunately, Tyson had a framework and process that he learned at Influential U that allowed him and his business to achieve goals on an accelerated timeline. Focus and self-awareness are key themes in this interview and Tyson paints a picture as to how you can leverage these to achieve your loftiest