Projectme

The Secrets to Creating a STAND OUT successful brand in a highly competitive industry, w/ Athena, Permanent Makeup Artist Entrepreneur EP502

Informações:

Sinopse

Anything that makes a lot of money will typically have a lot of competition.  Real estate, coaching, skincare lines, podcasting, social media, popcorn, etc… A majority of people will see things through a scarcity lens, “ugh I want to start an eyelash extension business, but there are so many people doing it already.”  A person with an abundance lens will say, “I want to open an eyelash extension studio, so I need to come up with a way to be different and stand out.” There is ALWAYS a way to do the thing, but do it better and do it differently.  It will help you if you don’t think so logically…I mean you have to be a bit crazy to be an entrepreneur anyway.  > You can stand out by offering a different customer experience. Maybe there is no luxury vibe version of your service in your area.  > You can stand out by targeting a specific type of person: millennial vibes, soccer mom life, type A professionals. You can stand out by offering a unique bundle of services like the guest on today’s podcast episode. Athena